Email Templates#
Email templates in Novaza Pulse define the layout and content of your campaign emails. Templates are reusable across multiple campaigns, making it easy to maintain a consistent brand identity. Templates are authored with a rich-text editor for basic formatting or with direct HTML editing for full control.
Creating a Template#
- Go to Pulse → Templates → New Template.
- Choose a starting point:
- Blank — start from an empty canvas
- Pre-built layout — select from a library of pre-designed layouts (single column, two column, newsletter, promotional, transactional)
- Import HTML — paste or upload your own HTML
- Enter a template name and click Create.
Rich-Text Editor#
The rich-text editor provides a standard formatting toolbar for headings, paragraphs, lists, links, images, and basic styling. Use it for simple announcements, newsletters, and transactional messages where email-client compatibility is the priority. Switch to HTML mode at any time for full control over the markup.
Template Variables#
Use double-curly-brace variables in your template to personalize content per subscriber:
| Variable | Inserts |
|---|---|
{{ .Subscriber.Name }} | Subscriber’s full name |
{{ .Subscriber.Email }} | Subscriber’s email address |
{{ .Subscriber.Attribs.FIELD_NAME }} | A custom subscriber attribute |
{{ .Campaign.Name }} | Name of the campaign being sent |
{{ UnsubscribeURL }} | The mandatory unsubscribe link URL |
Variables are resolved at send time for each individual recipient. Subscribers with no value for a field render an empty string; guard with a conditional such as {{ if .Subscriber.Name }}{{ .Subscriber.Name }}{{ else }}there{{ end }} when you need a fallback.
HTML Editor#
Switch to HTML mode using the toggle at the top of the editor. In HTML mode you have full control over the markup. Inline CSS is recommended for maximum email client compatibility. The HTML editor includes syntax highlighting and a live preview panel.
Sending a Preview#
Click Preview to see how the template renders at desktop and mobile widths. Use Send Test to deliver a real test email to your address with sample variable values substituted.
Duplicating Templates#
To preserve a working version of a template before making large changes, duplicate it first from the template list. Give the copy a dated name (for example, Newsletter 2026-Q2 draft) and edit freely — the original remains untouched and can be restored by duplicating it back.